Video marketing has never been more effective at converting prospects into leads. Video marketing also offers the most engaging form of content you can come up with, and it’s perfectly suited to any and all devices. But some people wrongly believe that video marketing is a silver bullet. Video marketing won’t automatically get attention for your business, and you’re never going to succeed just because you happen to have a video online. Combine that product into a story and your results are going to rocket your viewership.
Key Takeaways:
- Consumers now have many places to access on-demand content across paid, owned, and earned channels. Marketers recognize that this creates a demand for much more content.
- Video creation has helped in reaching a greater audience and improved the entertainment business as a whole.
- There are a variety of video distribution services that can host and help you to manage your subscription channel.
“The creation of video platform services has completely revolutionized the entertainment business as a whole and had wide-reaching effects elsewhere along the way.”
