There are some simple steps to ramping up conversion sales rate. One of the first is to offer different shopping cart features on your website. Is there a customer loyalty option? Suggested sales? Items often bought together? Next is to make use of the data at hand. Look and see how long customers looked at the product, was there enough information that would interest the customer, such as peer reviews? Most customers like to know upfront the shipping time, direct competitors price, and how long the sale is going to go on, as well as if it is in stock. Last, but certainly not least is to create a sense of exclusivity, meaning i.e, limited time offer, limited editions, and limited stock.
Key Takeaways:
- Conversion rate is defined as the percentage of visitors that land on your website who complete a desired action.
- You need to know your end goal to accurately define conversions that align with business goals.
- There are a few other great tools out there, but this should be more than enough to get visitor interaction information to figure out where your website is lacking or excelling in.
“You could win bigger by cultivating higher more profitable direct relationships, especially when the old world order of commerce is collapsing all around you.”
Read more: https://www.kaushik.net/avinash/nudges-creating-urgency-higher-conversions-revenue/
