Google’s “Mentioned on Wikipedia” Rich Snippets. Can You Promote Yourself on Wikipedia?

Wikipedia is ubiquitous. It is the world’s encyclopedia, containing plenty of credible and not so credible entries. While the site relies completely on donations instead of ad-space, you as a company can use this place to make your presence and ad-content larger. Start with the page and build out your content. Tell the story that your “about us” can’t do starting with the whole history and highlight those areas you want. Remember to cite your sources even if you’re the owner and sole-expert of your company.

Key Takeaways:

One way to promote on Wikipedia is to make sure your photos have your company logo on it.
Paying someone to write or promote your page is a sure way to gain more traffic.
The only way Wikipedia survives without ads is through donations that people give.

“Even though there might be no way to directly advertise on Wikipedia, there are clearly ways you can get your brand or message on it.”