The first thing you need to do if you want to increase your Google search traffic is looking at queries and keywords that you are using. You should always be looking for phrases that already rank in Google, but could use improvement. Start searching for the phrases in Google to confirm your rankings. Now you’ll notice that the “average position” really isn’t the same as rankings. Sometimes, you’ll see yourself ranking higher than the report suggests. Other times, you won’t see your site at all. It’s called search engine optimization because it involves iterative improvements over time. It’s not something you do once. You will need to repeat this tactic every few months.
Key Takeaways:
- The best way to attract and keep customers and viewers is to make sure you have new, updated, and exciting content.
- Make good use of your meta description. You only have 160 characters so make good use of every last one.
- Tracking results help you maintain and see what works and what doesn’t work, as well as what you have to change.
“Making Google+ an integral part of your marketing strategy is a great way to gain a competitive edge.”
Read more: https://www.waxmarketing.com/using-google-plus-to-boost-your-brands-search-rankings/
