S Marketing Online

New Facebook Business Page Layout for Mobile

New mobile roll out for Facebook. Recently Facebook took it upon themselves to redesign the business page of over 80 million companies to make it easier to view them on mobile devices. This update should also make it easier to interact with local businesses and help guide users to what they really want. Viewing menus […]

The 10 Rules You Must Follow to Create an Effective Landing Page

There are ten rules that need to be followed in order to create a very effective landing page. Your landing page needs to represent your company to the best of its ability. One thing that you need to do is stay focused on one single goal. The main goal you need to have on your […]

9 Things We Learned About Content Marketing Best Practice From 6,000 Blogs

In the complex field of content marketing, it can be challenging to determine best practices and remain competitive. However, a team conducted research to determine what industry experts are suggesting, based on an analysis of over 6,000 texts about digital marketing. The results of the study were then split into two result groups: statistics of […]

4 Tips to Optimize Your SEO For Voice Search

There are 4 tips that you can use to optimize your SEO for voice searching. Voice search is something that is on the rise because of things like Echo and Siri. It turns out that twenty percent of searches on the phone is by voice. It is something most people are utilizing nowadays. In order […]

How marketers rely on human insights to engage customers

Human insights are a marketers best tool. Do the customers understand the language you are using? Do they like the email copy you are sending out? Are your customers responding well to what you are marketing? One tool marketers have for answering that question is User testing. This helps the marketer know what the customer […]

How to Engage a Warm Audience With Facebook Video Ad Sequences

It is about creating strategies for the good use and scope of social media coverage, especially when it comes to social networks. Meet audience requirements to give value to the brand which is published to be recognized. To sell the product to real people it is important to know how to make good use of […]

The 10 Most Popular Emoji in Web Addresses

You can now add emoji’s to your domain. This is making domains less bland and more fun. They are also visually appealing. Many companies such as Budweiser and Phoenix Rising Football club are adding emoji’s into their domains. However, adding an emoji comes with a price. Single emoji’s are the most expensive. An image of […]

12 Lessons I’ve Learned from 100+ Link Building Campaigns – Wins & Fails

There are 12 different lessons that a person can learn from over 100 link building campaigns. Link building, it turns out, is a very controversial topic in the world of SEO. You should not focus too much on the links themselves. BlackHat Spam Link Building Tools do not work at all. If you are new […]

5 Drip Campaigns Every Brand Needs to Have

Email marketing is one of the most cost-effective marketing mediums. It provides businesses with the opportunity to target customers in the place they visit every day, their inbox. When a user subscribes to an email list he or she has shown a desire to engage with a brand. The personality of a brand’s marketing communication […]

6 Things to Check for When Your Organic Traffic Suddenly Drops

Sometimes traffic to a website drops unexpectedly and the reason for this is not always perfectly clear. There are a few things to check when trying to ascertain why traffic has dropped precipitously. The first is to check your Google Search Console – it will tell you a lot about your traffic patterns. You can […]