Why Talent Managers Are Investing Big in Digital Skills Training
Growth opportunities are greatest for professional and tech services firms and other sectors such as wholesale and retail, manufacturing, and financial services. The digital skill shortage is a big problem for marketing and media companies too, where employers need people with creative as well as technical knowledge. There is a digital talent shortage in manufacturing […]
15 checks you should make when choosing a link partner
Partnerships can involve a lot of risks. Make sure you have a partnership agreement drafted to protect yourself or consider starting a corporation instead to limit your liability. A limited liability partnership protects the partners from the debts of the business or the actions of other partners. In a traditional partnership model, all the partners […]
5 Huge Benefits of Marketing Automation
Market automation is a huge industry and will just continue to grow. Adopting a marketing automation strategy can have many benefits for a company. It allows companies to create more efficient and cost-effective workflows and marketing strategies. It saves time, is scalable, and creates more effective spending. It can also strengthen the relationship between sales […]
Google Image search updates referrer URL to help publishers track image search traffic
For many people, Google is the internet. It now dominates almost all aspects of our online lives, from how we search for information, to how we navigate from one place to another. But while Google’s practices may have to change following the ruling, some analysts say the overall public perception of the technology giant is […]
How to Reveal Your Best LinkedIn Prospects
Just keep in mind that searching broad terms will generate broad results; search marketing, and you get more than 41,000 results; social-media marketing yields more than 4,000 results. Think about what you’re looking for and use search terms that are as specific as possible. Your profile photo makes the first impression, so put a little […]
How to Repurpose Your Video Content Across Many Platforms
Because it is difficult to ensure that your content is viewed by an audience (any audience!) it is sometimes useful to repurpose video content across many different platforms. This gives you the best chance of having your content viewed and interacted with instead of getting lost in the shuffle. Videos are one of the best […]
7 Amazing Logo Design Tools To Grow Your Blog Brand
One of the key aspects of creating a successful blog is having a good logo. The logo is what people will associate with your blog. Even if you are not a creative person, there are many tools out there to assist with logo creation. These logo design tools are tailor-made to create logos that will […]
How Much Does It Cost to Start an Online Business?
If you want to start an online business, you have to take several things into consideration and what you need to spend up front is one of the most important things you have to think about. You will have to spend money setting up your website as well as website design. After your upfront costs, […]
Why SEO Should Be An Essential Aspect of Your Business’s Promotional Activity?
One thing that can bring new customers to your business faster than anything else is a great website but also a good SEO rating. As Google gathers increasingly more data about us, search results have become more accurate, timely, and personalized than ever. We are probably only months away from Google’s roll-out of the mobile-first […]
How to Create an Effective Video Marketing Plan For Your Personal Brand
Video marketing has never been more effective at converting prospects into leads. Video marketing also offers the most engaging form of content you can come up with, and it’s perfectly suited to any and all devices. But some people wrongly believe that video marketing is a silver bullet. Video marketing won’t automatically get attention for […]