There are ten rules that people must follow if they are going to have video marketing and SEO success. The video is a highly influential medium that exists today. There is a prediction out there that says the whole internet world will be mostly video by the year 2019. There are platforms that have made making video content a lot easier. YouTube is one of these sources and so are smartphones. When it comes to video marketing, the first thing you need to do is define your goals.
- Set a goal and figure out exactly what it is you’d like to accomplish by creating a marketing video.
- Share your video in a variety of social media platforms like Facebook, Instagram, and Youtube. Don’t forget to add the video to your own website to increase user engagement.
- Make sure the video itself is entertaining, useful and helpful to the audience. Quality content is still crucial.
“Adding video to your social channels will also help encourage social sharing, thus encouraging a greater amount of backlinks that can make your site more authoritative in Google’s eyes.”
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